Client :: Dan Ahrens
Industry :: Real Estate
Challenge :: Private developer, Dan Ahrens, enlisted the services of KJA as plans were being finalized for a new development along Bayou Rapides in Alexandria. Architecturally, the homes would be heavily influenced by 'cajun' styles and touches. This high-end development planned open community spaces and ample green along the Bayou. KJA's involvement began with the design of an appropriately impressive logo.
Solution :: Our final solution combined the lines and detail of New Orleans style wrought-iron, with a modified fleur de lis. The mark became a marriage of the fleur and the letter B. The lettering for BONAIRE was born of a serif type face. We altered it to reflect the curves and character of the iron while, at the same time, maintained readability and a clean design.