Client :: Bunkie General Hospital
Industry :: Healthcare

Challenge :: Convince the residents of Bunkie, a town 35 miles south of Alexandria, to choose their local hospital over the healthcare options in Alexandria. (One of these options partners with Bunkie General Hospital.)

Solution :: KJA felt the need to give some of the local family physicians a face, reminding folks these aren't just doctors but professionals concerned for you both as a patient and a neighbor.