Client :: Lea’s Lunchroom
Industry :: Restaurant, Tourism

Challenge :: Lea’s Lunchroom was established in 1928 and has since become a Louisiana landmark. They have earned widespread fame for their variety of pies and delicious plate lunches. Traditionally, they were a “pit stop” for travelers along US Highway 71. With the completion of I-49, traffic has been re-routed and Lea’s wanted to reach potential visitors via the web.

Solution :: When developing the site, KJA wanted to convey the rich history of the restaurant and used an animated timeline featuring family photos which faded in and out as the years pass. KJA contacted Carson Media to acquire the rights to stream a clip of Mr. Lea’s appearance on the Johnny Carson show. The “lunchroom chats” area was developed for people to share their fond memories of road-trip stops at Mr. Lea’s. Those wishing to receive news and special offers from Lea’s can sign-up online. The staff at Lea’s utilize a tool, within the site, that allows them to easily compile emails and distribute to their subscribers.